New HPP Council Launches at ProFood Tech

By Lauren R. Hartman, Product Development Editor

Mar 06, 2017

PMMI, The Association for Packaging and Processing Technologies, Reston, Va., has formed an industry council focused on advancing High Pressure Processing (HPP) as a critical technology in the food & beverage industry. Convened by PMMI, the HPP Council will address questions about the technology while developing and formalizing industry best practices. The new council will also promote networking among professionals using this processing technology.

HPP transitioned from the lab to the production floor almost 20 years ago, PMMI says. Now, it's gaining greater recognition among consumer packaged goods companies for a variety of products. "In this age where consumer choice is critical, HPP is a cost-effective method for processors to maintain taste, texture and nutrition while providing the clean label consumers are looking for," says Jeff Williams, president of Avure Technologies, and a founding member of the council.

"HPP allows food processors to achieve significant benefits in terms of food safety and extended shelf-life," adds Jaime Nicolas-Correa, director Hiperbaric USA, another founding members of the council.

The HPP Council will officially launch at ProFood Tech, April 4 to 6, at McCormick Place in Chicago. Founding members will share the latest process insights and successes in a session on the ProFood Tech Innovation Stage on April 5 at 2:30 p.m. The group will also host a booth ( #937) on the show floor and participate in the OpX Leadership Network's Executive Council meeting.

A breakfast session on Wednesday, April 5, at 8:30 a.m. at the show will allow attendees to meet the founding members and hear about the organization's objectives. Check profoodtech.com for the agenda and location.

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